February 4th, 2013

UPSO - Graphic Artist

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Tags: promotions,tradeshows,businesscard,white,purple,red,yellow,orange,pink,design

UPSO added his own graphic design work for his Card-Twist custom flash drives. The pure white brand logo is moderately placed in the lower right corner of the flash drives using a sharp, yet playful font based on chunky proportions and italic letter forms. The style of lettering is so interesting to us because it is such a bold yet versatile font.

The experimental, precise shape of these USB business card drives makes it an interesting choice for UPSO. He incorporated a unique design on both sides of the thumb drive that adds a splash of color, warmth, and style to the overall look. This takes advantage of our complete edge-to-edge printing that can be quite useful in marketing projects that invite engagement and creativity.

Dustin Amery Hostetler or "UPSO" is an American graphic artist, curator, publisher and restaurateur working since 1998. He's published the critically acclaimed art magazine Faesthetic, and runs the equally popular Think Faest blog. UPSO is also a founding partner and director of artist curation for the greeting card company, Viva La Card. In addition, he also owns a restaurant and record label in Toledo, Ohio. UPSO also sits on the board of Toledo's Arts Commission, Old West End Historic District Preservation Board and the Toledo School for the Arts development committee.

UPSO has been published in many famous periodicals including The Washington Post, Wired, Newsweek, and Men's Health. His impressive commercial art client list includes high-profile companies such as Mountain Dew, Motorola, Scion, Skittles, MTV, Verizon, Toshiba, Nokia, and Converse. Having worked with so many top-tier organizations, UPSO knows what's hot and what's not. In his latest marketing campaign, he wanted to give away something to his audience that would not only look awesome with artwork on it, but also serve some kind of practical purpose as well.

That's when UPSO found out about our promotional USB drives. The idea was perfect for him. With our edge-to-edge printing he could spread his entire design across the flash drives and with its storage capacity he could upload relevant information about his company. He was more than happy with the results and so were his clients! Reinforced with our high-impact, durable plastic outer layer, these business card customized usb drives feature a retractable flash drive plug that will stand the test of time and insure UPSO a marketing product worthy of his professional reputation.

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