USB Memory Direct reveals some exciting news surrounding the impact of flash drives in the marketing world and shares ways that your business can directly benefit from them.
With over $15.6 billion generated annually, promotional products have quickly become one of the top industries in the marketing world. According to a new infographic released by USB Memory Direct, promotional products are the most effective way to engage with an audience, even outperforming traditional television advertising.
The survey found that promotional products were almost twice as effective as television marketing in terms of referral value, purchase intent, and message credibility. Considering that no other marketing strategy even comes close to the impact of television, this is a huge discovery and an exciting outlook at the future of the promotional products industry.
In a study conducted by Georgia Southern University, results showed that 71.6% of attendees who received promotional products remembered the name of the company that gave them the product while 76.3% had favorable attitude toward them. This is an incredible number when you consider the short time frame that promoters are given to make an impact on customers at trade shows and other marketing events.
The infographic goes on to show you the most popular promotional products gathered from a recent study by the Promotional Products Association International (PPAI). Among some of the top items were:
- USB Flash Drives
- Leather Items
USB flash drives are a unique gift because of how versatile they are. Essentially, this promotional product connects the digital world to the offline market and presents a resource that is not only impressive, but useful in a typical work environment.
USB Memory Direct goes on to show the various kinds of promotional flash drives available. All of these models and more are available in the products area of their site organized according to materials used and styles. If you'd like to learn more about how customized usb flash drives can benefit your company please contact USB Memory Direct or email them at firstname.lastname@example.org